Volkswagen biggest launch of the year will be broadcast to South Africans via a digital premiere
“Covid-19 has necessitated our brand to find new and innovative ways to communicate with our customers as well as launch our exciting range of products. We are very excited to debut the T-Roc in South Africa through a digital event which will be a first for the South African automotive industry,” said Martina Biene, Head of the Volkswagen Brand.
The sporty, stylish and contemporary T-Roc will complete Volkswagen’s T-SUV range in South Africa which currently consists of the T-Cross, Tiguan, Tiguan Allspace and the Touareg. The T-Roc slots between the T-Cross and the Tiguan in Volkswagen’s SUV range.
At its South African debut, Volkswagen will announce the T-Roc model line-up that will be available in the local market, Namibia and Botswana. Detailed specifications and retail pricing of the new SUV will also be announced.
Volkswagen South Africa’s social media platforms (Facebook, Instagram and Twitter), will provide media and customers with detailed information of the digital premiere of the T-Roc closer to the date of the event.
The T-Roc will officially be launched in South Africa, Namibia and Botswana from November 2020.